WordPress vs Squarespace vs Wix: Which is Right for Your Business?

Plenty of businesses kick things off on Wix or Squarespace. It’s quick, cheap and gets you online. But as you grow, cracks start to show. That’s when WordPress steps in, a platform built to scale with your ambitions. Let’s cut through the noise and see how the three stack up.
Squarespace: Slick but Stuck
Squarespace is glossy out of the box. It looks sharp straight away, almost like slipping on a ready-made suit. For creatives who want a site up quickly, it’s a tempting option. Photographers, designers, side projects. it can look impressive from day one.
But try tailoring it and the limits show. Templates don’t bend easily. SEO tools are basic. Integrations with CRMs or booking systems often feel clunky. The more you stretch it, the more you realise you’re playing by Squarespace’s rules, not your own.
Wix: Quick Wins, Long Headaches
Wix sells freedom. Drag, drop, publish. And yes, it feels liberating at first. Add a few apps, tweak the design, and you can have a site live by the end of the day. For hobbyists or small startups, that feels like magic.
The magic fades fast. Heavy code slows sites down. Templates can’t be swapped without starting over. The back end fills up with apps and turns messy. SEO has improved, but still feels restrictive if you want to compete seriously. And when you’re ready to move on? Taking a Wix site somewhere else is a headache you don’t need.
When Businesses Outgrow Wix and Squarespace
Most people start small. It works for a while. Then growth kicks in and the cracks start to show. Suddenly the template that felt easy is holding you back.
You try to improve your SEO, but the tools aren’t there. You want a design that reflects your brand, but the options are rigid. You add integrations, and they don’t quite fit.
That’s usually the moment people call us.
WordPress: Built for Business Growth
WordPress plays a different game. It’s open-source, flexible, and backed by the biggest CMS community in the world. With a custom build, it becomes a platform that grows as you do.
Here’s what that looks like in practice:
- You get complete design freedom.
- You own your site, not the other way around.
- It scales with you. Five pages or five hundred.
- Your team can actually update it without swearing at the screen.
- And SEO? Already sorted.
With WordPress, you’re not patching together a quick fix. You’re building a site you can trust to grow with your business.
Which One Should You Choose?
If you’re running a side hustle or hobby blog, Wix and Squarespace can do the job. They’ll get you online quickly, but they’ll also box you in quickly.
If you’re building a brand with ambition, WordPress wins. Every time.
The difference is freedom, ownership and scale. Squarespace and Wix are platforms you outgrow. WordPress is the platform you grow into.
Making the Most of WordPress
Of course, WordPress has a reputation for being tricky. Too many plugins, clunky themes, a back end that feels like a maze. But that’s not WordPress itself, that’s what happens when it’s thrown together.
With the right WordPress web design agency, you get the real version:
- A site that feels like your brand, not a template.
- Custom content blocks that make editing simple.
- A back end your team won’t hate logging into.
- Security, speed and SEO sorted from day one.
We’re based in Wiltshire and London, but we work with ambitious businesses all over the UK. The thread that runs through them all? They want websites that don’t just look great, they move the needle.
The Takeaway
Squarespace and Wix are fine if you’re dipping your toe in. But if your business is serious about standing out, growing and owning its online presence, WordPress is the smarter choice.
It’s flexible, scalable and in the right hands a CMS your team will actually enjoy using.
Stop wrestling with platforms that hold you back. Our web design agency in Wiltshire and London builds WordPress sites that look sharp, run fast and grow with your business. Let’s talk
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