We decided the best way to battle this problem was a video, but not just any video. We sent the adventurers out with several GoPros to record their journey to get a first hand look at what happens on their travels.

Alongside the GoPro video we also created a tutorial video which was an animated video to give the user instructions of how to use the camera.

The film is a 3D animation which walks you through how to use the GoPro. Both videos have been a great success.